SAFE FOR YOUR FAMILY: It is important to protect the ones we love and provide them with a healthy home. Unfortunately dangerous chemicals find their way into the home incognito in the cleaning products that we buy, leaving behind a potentially nasty residue. PURA CHOICE has a Plant Based formula is Food Safe, Ultra-Sensitive, Hypoallergenic, Asthma & Allergy Friendly and contains Dermatologically Tested Ingredients. SAFE FOR THE PLANET: The environment should be everyone’s #1 priority, and we take this very seriously, the plant based ingredients make PURA CHOICE one of the safest and most effective cleaning products on the planet. It’s Septic & Grey Water Safe, will not harm sea life, has No Animal Derivatives is Palm Oil Free and will never be tested on Animals. Plus when using our concentrated refills you will be reducing your plastic use by a massive 82% NATURAL ESSENTIAL OILS: We use only Natural Pure Essential Oils in our formulas. PURA CHOICE Multi-Purpose Cleaner, with Rose Geranium & Lemon Myrtle Oils is tough on cleaning and leaves a natural subtle fresh lemony fragrance lingering in the air. ONE FOR EVERY SURFACE: Different surfaces need different cleaning formulas, we need to strip lime scale and soap scum from the bathroom, but we need something gentler for the stone benchtops in the kitchen yet tough enough to cut through grease and grim. PURA CHOICE will leave a sparkling, residue-free result on all the surfaces in your home from kitchen countertops, high chairs, toys & pet areas to bathrooms, toilets, stainless steel and finished wood, and any other solid surface. NO CHLORINE/BLEACH or HARSH DETERGENTS: PURA CHOICE cleaning products contain the power of Natural Essential Oils and Plant Based surfactants to harness their natural cleaning power and will NEVER contain Phosphates, Sodium, Synthetic Fragrances or colours, Petrochemicals, Glycols, Ammonia, TEA/DEA or EDTA, SLS/SLES or Parabins EVER!
